Varsity CBD is an early-stage CBD brand that emerged from a 2017 joint venture between Earth Science Tech, Inc. and Varsity Group, LLC, aiming to produce hemp-derived CBD e-liquids, sublinguals, and gummy edibles under the subsidiary KannaBidioid, Inc. With a manufacturing facility in Sunrise, Florida that holds ISO‑9001 and cGMP certifications, the brand targets a recreational, college-age audience. This article assembles the available data on Varsity CBD’s origins, product benchmarks, and the broader student CBD market so you can evaluate what this niche brand offers.
Last checked: 2026-08-17
Compare the lowest rates and guest reviews. Many options with free cancellation.Check rates
Bundle flight + hotel and compare deals and rewards in one place.Check ratesThis link contains affiliate advertising. Prices and availability may change on the destination site.
Property: Hotel CBD · Location: Varsity Lakes, Queensland, Australia · Cuisine: Pub food, breakfast, pizzas · Family amenities: Kids room · Entertainment: Sports bar, gaming room · Hours: Open from 8am daily; breakfast from 7am weekends
How we researched this
Last checked: 2026-08-17.
Sources reviewed: official press release (GlobeNewswire), university research publication (University of Georgia), established CBD brand websites (CBD Lion, Medterra, Steve’s Goods, CBD For Life, Social CBD), editorially vetted ranking (Forbes Health), and manufacturer site (HempNova).
No on‑site visit, no staff interview, no independent product testing; the brand’s consumer‑facing website is not publicly available, so all product claims are based on the joint‑venture announcement and comparable industry data.
Key facts about Varsity CBD
- Varsity Group, LLC entered a joint venture with Earth Science Tech, Inc. in July 2017 to create KannaBidioid, Inc., focused on hemp‑derived CBD products including gummies and vapes (GlobeNewswire).
- The Kanna Blend ingredient is produced in an ISO‑9001 and cGMP certified facility in Sunrise, Florida, signaling adherence to good manufacturing practices (GlobeNewswire).
- Nearly one in four college students use CBD monthly, primarily for anxiety and sleep improvement, according to a University of Georgia study (University of Georgia News).
- Forbes Health’s 2026 ranking places Batch Original CBD Gummies as the top‑rated product (4.2 stars), providing a quality standard for any new entrant (Forbes Health).
| Attribute | Details |
|---|---|
| Brand | Varsity CBD (through KannaBidioid, Inc.) |
| Parent entity | Varsity Group, LLC (founded January 2016) |
| Joint venture partner | Earth Science Tech, Inc. |
| Product formats planned | E‑liquids, sublingual drops, gummy edibles; explicitly recreational |
| Manufacturing location | Sunrise, Florida, USA |
| Facility certifications | ISO‑9001, cGMP |
| Key ingredient | KannaBlend (kanna + hemp‑derived CBD) |
| Target audience | College‑age recreational users |
| Current consumer‑facing presence | Not publicly available (niche / early stage) |
Varsity CBD reviews and guest experience
Because Varsity CBD does not have a publicly accessible consumer website or review profile, the most direct evidence comes from the 2017 joint‑venture press release. The announcement positions the brand’s products – vapes, e‑liquids, sublingual drops, and gummy edibles – as recreational CBD offerings rather than medical products. No TripAdvisor or OpenTable entries exist for this brand, so the review landscape is essentially absent.
One reviewer pattern noted in the research: the brand is often conflated with unrelated “Varsity” entities, such as Greenhouse Medical Clinic in Varsity Lakes, Australia, which causes confusion in search results. A Localsearch listing for that clinic shows how the “Varsity” name frequently appears in non‑CBD contexts, underscoring the risk of misattribution.
The bottom line: Without independent reviews, the best proxy for Varsity CBD’s quality is the ISO‑9001/cGMP certification of its manufacturing facility and the reputation of its joint‑venture partner Earth Science Tech.
Product menu – what product formats are available?
The joint‑venture announcement lists three planned formats: e‑liquids, sublingual drops, and gummy edibles. No specific flavors or potencies are detailed for Varsity CBD itself, but comparable products from established brands offer a benchmark. For example, CBD Lion’s 750 mg Variety Pack gummies feature four flavors (Black Cherry, Blue Raspberry, Lemon, Strawberry) with 25 mg CBD per piece, using hemp‑derived isolate and organic cane sugar. Medterra’s full‑spectrum gummies include functional add‑ons like L‑theanine (calm/focus) and melatonin (sleep), with effects lasting 4–8 hours. Steve’s Goods Delta‑9 gummies contain a 1:1 ratio of 5 mg THC to 5 mg CBD per gummy, sold in jars of 40.
For a student‑focused brand like Varsity CBD, a multi‑flavor, THC‑free or low‑THC gummy line would align with the college wellness trends reported by the University of Georgia: nearly one in five students believe CBD improves sleep quality, and many use it for anxiety reduction. The absence of a published menu, however, means these are inferred possibilities rather than confirmed offerings.
The implication: If Varsity CBD launches gummies, it would likely need to match the 25–35 mg CBD per serving standard and include third‑party lab testing to compete with brands like Medterra and CBD For Life.
Family suitability and kids area context
This section is not applicable to a CBD product brand. The research notes contain no mention of a kids area, and the original content plan’s reference to “Varsity CBD kids area” derived from the Hotel CBD context. Varsity CBD is a hemp‑derived product line; it is not a physical venue with family amenities. We therefore omit this section to avoid inventing content.
Specifications at a glance
| Attribute | Detail |
|---|---|
| Brand name | Varsity CBD (via KannaBidioid, Inc.) |
| Parent company | Varsity Group, LLC (founded Jan 2016) |
| Joint venture announced | July 6, 2017 |
| Manufacturing certs | ISO‑9001, cGMP |
| Planned product formats | E‑liquids, sublingual drops, gummy edibles |
| Key ingredient | KannaBlend (kanna + hemp‑derived CBD) |
| Target audience | Recreational, college‑age users |
| Consumer‑facing info | Not publicly available |
Pros and cons of Varsity CBD
Pros
- Manufactured in an ISO‑9001 and cGMP certified facility, indicating quality control standards.
- Joint venture with Earth Science Tech, a publicly traded company, adds credibility.
- Targets a growing student demographic: 1 in 4 college students use CBD monthly (UGA).
- Planned product range includes popular formats (gummies, vapes, sublinguals).
Cons
- No consumer‑facing website or independent reviews available; brand awareness is extremely low.
- Product details (potency, flavors, pricing) are not publicly disclosed.
- Brand name is easily confused with unrelated “Varsity” entities, causing search noise.
- No third‑party lab test results or certificates of analysis found for Varsity CBD products.
Best for segments
- College students seeking stress relief: The University of Georgia data shows CBD is most commonly used for anxiety and sleep, making this a natural fit.
- Recreational vape users: The planned e‑liquid and vape formats cater to users who prefer inhalation over edibles.
- Wellness‑focused consumers: KannaBlend combines kanna (a traditional mood‑support herb) with CBD, offering a unique functional angle.
- Budget‑conscious buyers: Without published pricing, it’s unclear if Varsity CBD will compete on price, but student‑targeted brands often offer lower price points.
Our pick recommendation
For college students looking for a CBD gummy or vape that is produced in a certified facility and backed by a legitimate joint venture, Varsity CBD is a promising but unproven option. We recommend waiting for the brand to release a consumer website with third‑party lab reports and customer reviews before purchasing. In the meantime, established brands like CBD Lion or Medterra offer verified quality and are widely available.
Location and getting there
Varsity CBD products are not sold in a physical storefront. The manufacturing facility is in Sunrise, Florida, but the brand operates as a wholesale or online‑only entity. No retail locations or pickup points are listed in public sources. If and when the brand launches a direct‑to‑consumer channel, it will likely be through its own website or via third‑party CBD retailers.
Frequently asked questions
What is Varsity CBD?
Varsity CBD is a brand of hemp‑derived CBD products (e‑liquids, sublingual drops, gummy edibles) created through a 2017 joint venture between Earth Science Tech, Inc. and Varsity Group, LLC under the subsidiary KannaBidioid, Inc. It is positioned as a recreational CBD brand targeting college‑age consumers.
What is KannaBlend?
KannaBlend is a proprietary ingredient combining kanna (Sceletium tortuosum) with hemp-derived CBD, produced in an ISO-9001 and cGMP certified facility in Sunrise, Florida.
What product formats did the joint venture plan to offer?
The July 2017 joint venture announcement listed e-liquids, sublingual drops, and gummy edibles as the planned product formats for the recreational CBD brand.
Who is the target audience for Varsity CBD?
The joint-venture description explicitly targets recreational, college-age consumers, aligning with data from the University of Georgia showing nearly one in four college students use CBD monthly.
Is Varsity CBD related to Earth Science Tech?
Yes, Varsity CBD was created through a joint venture between Varsity Group, LLC and Earth Science Tech, Inc., under the subsidiary KannaBidioid, Inc.
Where is the manufacturing facility located?
The Kanna Blend ingredient is manufactured in an ISO-9001 and cGMP certified facility in Sunrise, Florida.
Sources cited
- GlobeNewswire – Joint venture announcement (July 2017)
- University of Georgia News – College student CBD use study
- Forbes Health – Best CBD gummies 2026 ranking
- CBD Lion – Variety Pack Gummies product page
- Medterra – CBD gummies collection
- Steve’s Goods – Delta‑9 Gummies product page
- CBD For Life – CBD gummies collection
- Social CBD – CBD gummies collection
- HempNova – wholesale CBD manufacturer
- Localsearch – Greenhouse Medical Clinic (Varsity Lakes, Australia)